The most important thing about growing your applications understanding is the funnel. Funnel visualization is a key element to your product economics and your numbers. You need to know factors like where people are downloading your app from, the time they visit the app store, and when they rate your app. These factors are important when creating an effective analytical approach. Combining your analytical with your qualitative approach will allow art and science to marry and strengthen your funnel.
Our job as a marketing agency is to benchmark your ratings. Our in house tools and experience with hundreds of apps allow us to identify what healthy numbers are in the marketplace. We will be able to tell you where you place in the funnel. Are you weaker or stronger in comparison to your competitors as well as how you can improve your product ratings. For more information or questions, contact us to schedule a meeting.