App Guardians Blog
As a mobile marketer, ARPU (Average Revenue per User) is up there with LTV (Lifetime Value) as one of the most important KPIs to track for your app. It’s a key metric to work on to optimize app subscription revenue. First off, what is ARPU? It’s the average amount of revenue generated by each active user of your mobile app [...]
As users scroll through app stores, what’s the first visual element that they see of every single app [...]
Episode 5: Pushwoosh Hey, App Growth Community! Welcome back to the App Growth Show, where we host mobile [...]
Episode 4: Changing User Behaviour in Health and Fitness Apps With Gamification Hey, App Growth Community! Welcome back [...]
Episode 3: How Ten Percent Happier became one of the largest player’s in Health & Fitness category Hey, [...]
With the hustle and bustle of the holiday season coming up, it can be hard to stand out [...]
Hey App Growth Community, welcome back to the App Growth Show, where we host mobile experts to unlock [...]