We’ve spent the last 5 parts of this App Growth Blog Series talking about the user acquisition stage of the funnel – both in terms of paid (ASA, Facebook Ads) and organic growth channels (ASO, social media and content marketing). Getting your app installed is the crucial first step, but it definitely doesn’t stop there.…
Read more
As we continue our analysis of the acquisition stage of the funnel, we’ll talk more about paid channels you can leverage to grow your app. Along with Facebook Ads, Apple Search Ads (ASA) is a channel worth considering for many reasons. In this part of our App Growth Blog Series, we’ll cover some ASA basics…
Read more
In this article, we stay on the Acquisition stage of the funnel but will switch gears from organic growth channels to paid growth channels. We’ll take a deep dive into Facebook advertising and guide you through a step-by-step approach for how to create and run effective Facebook ads for your app. Facebook ads are a…
Read more
We’re continuing our discussion on organic channels available to grow your app product through user acquisition. So far we’ve discussed how to use ASO to acquire new users, ways to leverage social media to create a relationship and now we’ll talk about the third popular organic channel: content marketing. You’re probably aware by now…
Read more
The first stage on your journey to growing your mobile app is acquisition. Here we’ll be staying on the topic of organic channels available to acquire users. Once you’ve gotten a handle on your ASO strategy, you’ll want to deepen the relationship with your audience. The best way to build your brand and engage users…
Read more
App Store Optimization (ASO) is our specialty. ASO – which helps apps rank higher in app store search results – is one of the main tools we use for effective app growth. We understand how it works and we make it work for our clients. So to be named among the top 10 ASO…
Read more
At only a couple of years old, App Growth Network is so thankful for Clutch’s recognition of our marketing services, specifically mobile & app marketing, advertising, and marketing strategy. Our team member’s analytic skills help ensure we’re doing the best possible for each and every client. Clutch is a ratings and reviews firm located…
Read more
As you may have already deduced by our company name, App Growth Network, we’re all about growing apps! So we’re excited to launch this App Growth blog series as a follow-up to our 7-part App Pre-launch blog series. Over the next few weeks, we’ll take you through some stages of the growth funnel based on…
Read more
If you’re in the mobile industry – whether it’s on the app developer side, app publisher side, marketing, sales or whatever other fields in this vast industry – you need to understand the importance of networking. And, no, we’re not talking about building or marketing a business networking app – but actually going to mobile…
Read more
As our App Pre-Launch blog series continues, we’ll be talking about another important piece of the app metadata puzzle: the preview video. After you’ve nailed down the app icon and app screenshots of your visual metadata, now you can add that special extra touch, i.e. your app preview video. You may not need much convincing…
Read more
